By Jim Heb
The development of Downtown Bellevue was dependent on the studies performed by Hebert Research. Our research findings helped change the zoning that allowed for the central business district expansion, the Bellevue Collections master plan and the stunning Bellevue Downtown Park.
A Bellevue Based Research Firm, Advancing Knowledge for Thirty-Five Years.
Discussion groups of between 8 and 18 individuals provide critical insight as to the relative strengths and weaknesses of products and concepts.
These are ideal for use at special events or when conducting research on a specific location.
Using the statistical sciences, methods are developed to measure and forecast products from complex software and medical devices to consumer goods. Products are a set of independent variables that can be clearly defined and quantified.
• Website Usability • Concept / Product Testing • Positioning / Differentiation • Feasibility • Competitive Analysis • Taste Testing
Market / Pricing Demand
Price setting is about understanding the value equation and not just the cost of production. Similarly, price elasticity research is not linear, so merely cutting the price will not necessarily result in increased demand.
• Demand Forecasting • Price / Volume Assessment • Price Elasticity • Market Segmentation • Economic Impact Analysis • Economic Forecasting • Brand Awareness / Assessment
Multi-faceted research for single-family and multi-family residential projects is valued for the local, national and international markets. Several master-planned communities were based on our economic feasibility and demand forecasts.